By Fayez Alqahtni

This post is a review of article titled “Web 2.0 and Business a pointer to the intranets of the future” by Mr. Luke Tredinnick. Web 2.0 has been one of the most World Wide Web topics.  It promises more user engagement and interaction with information resources. Even though, there is an argument that says Web 2.0 is not a technological innovation, it changes the status of information, and knowledge, and user interact with the information applications. Therefore, it is important to explore the application of Web 2.0 technologies in organisations intranet. Not only that but also, investigating their possible usages in managing and developing enterprise information and knowledge assets is important too.

The author tended to explore how web 2.0 technologies can be used in business by reviewing the literature to define web 2.0, its most important tools and the advantages that this technology with recover up the traditional information management tools.

 Web 2.0 is a software application like wiki and blogs, new way of managing information and new business model. This type of software application provides users ability to publish their work easily and, aggregate and reuse the web content like in the case of blogs. Another type of software tool like wikis allows users to collaborate authoring the content. Really Simple Syndication (RSS) which is service that keeps users updated with information that has been posted by other person. Web 2.0 other than being emphasised more on the contributions of users in creating and organizing information comparing with the traditional information organization and retrieval approaches, it looks at the information and knowledge to be constructed in social interaction over time and this will add more value to the information.

This paper has explored web 2.0 and its application in organisations. It is valuable paper f because it highlighted some of the main web 2.0 advantages for information and knowledge management over the traditional knowledge management approach. It supports the idea that why we may need web 2.0 technologies in information and knowledge management inside organisations.

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